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By 2013 it is estimated that there will be 1.7 billion mobile Internet users worldwide. Since mobile browsing has now turned into a global phenomenon, it would be best if you would maximize the use of mobile platform in order to drive traffic to your own website. There are actually many ways how you could make you website mobile-friendly without making complex changes on its current set up. Some of these methods are discussed below.

Have you ever bothered checking how your website looks like on a screen that takes up just a few inches? If not, then this is the right time that you check your webpage's appearance on a mobile device. There are some websites that fair better than the others when accessed from mobile devices, and if your website makes a reader feel restrained from accessing your contents due to layout issues, then it is likely that they won't give a second thought to leave your page. To avoid this from happening, you have to make a website that has a fluid width layout. This means that you have to remove the extra dead spaces usually seen around you landing page so that it could stretch or squeeze according to the size of the browser being utilized by the end-user.

Try to make a website that has contents that are always in the center. Always bear in mind that most hand-held mobile devices have limited screen capture, meaning their screens can only fit a few things, and those things should be the contents of your site and not the advertisements in your landing page. If possible do not use too much imagery as these things could make mobile browsing slower, which in turn could make an end-user least patient in accessing your page. Similarly, make your website highly navigable, and make unique approaches on how your readers could access the contents on your page.

You also have to make a website content that is readable. When your landing page is being viewed on a much smaller screen, it pays to have a compelling headline that would tickle the fancy of a reader and would send a message that he or she would enjoy reading such content. Clear, cohesive and direct to the point contents would certainly assure your readers that your materials are valuable and would keep them entertained even while they are reading them on a busy avenue. It is also necessary that you keep your pages short and compact in order to make your website accessible across all platforms.

It is a fact that typing in hand-held devices can be difficult especially because the keypad and qwerty keyboard are not always effective and can be tiresome to use when it comes to typing long blocks of texts. Having said that, you need to make sure that your website's domain name is easy to recall and type on mobile devices. In addition, it would also be wise if you would reduce, if not eliminate, the typing work while users move around on your website. You could use links, buttons, and tabs that users could click on, and would easily direct them to the page that they wish to access.

Basically, your web presence doesn't have to stop in the computer platform alone; rather you could also use mobile Internet to generate traffic to your website. You could easily make your website mobile-friendly by simply following the aforesaid guidelines. For sure, you would be able to stay ahead of your competition knowing that you are also catering to people who are using their mobile phones to link to the Internet.